As you B2B SaaS founders & marketers know, there is one company in the ultra-competitive (600+ CRMs) CRM space that people actually LOVE using – Salesflare. They aren’t massive […]
The greatest example of non-marketing lead nurturing I’ve ever seen was published in Robert Cialdini book Influence: the Psychology of Persuasion. It was an example of Chinese […]
“Who is your target audience?”, I’ve asked my prospect on the Skype call. “Actually, every company which sells anything and can afford our services “, […]
That is the question I wish I’d have an answer to when I’ve just started my marketing career. After 12 in marketing here are the 5 most […]
There are a lot of b2b lead generation strategies like PPC, inbound marketing, cold emailing, etc. But you shouldn’t use any of them before you’ll prepare the […]